I think that during the heady days when TBS used to air James Bond movies every night for a fortnight you could have promoted it with a black and white card telling rabid bond fans when to tune in. "If you air it...they will watch." Luckily for me, I got to edit these fun spots in the Fall of 2000 with writer/producer Brian Morrow.
15 Days of 007 from Jon Dilling on Vimeo.
A year or two after this TBS let the bond contract expire causing much angst among the Bondies.